Frosh Ambassador Program · Now Open

Become a
Frosh
Family.

Help us introduce Frosh to families everywhere through real-life moments, honest parenting, and the everyday wins that actually matter.

🎃 Free Product
🎁 Surprise Drops
💸 Paid Campaigns
Frosh ambassador family

Why Join

The Perks
Are Real.

Free juice is just the start. Here’s what comes with the badge.

🎃
01

Free Frosh Product

Every flavor, on the house. Restocks land before the shelf does.

02

Early Flavor Drops

Taste the next launch before anyone else and weigh in on what ships.

🎁
03

Exclusive Merch + Surprise Packages

Tees, totes, lunchbox kits, and packages that show up unannounced.

🚀
04

First Access to Launches + Collabs

You’ll know about Target, brand collabs, and pop-ups first.

📣
05

Featured on Frosh Channels

Your content, on our feed. Real families, real reach.

💬
06

Insider Community Access

Private group chat with the Frosh team and other ambassador moms.

💸
07

Paid Campaign Opportunities

Top-performing ambassadors get tapped for paid brand campaigns.

🤝
08

Direct Line to the Founders

Quarterly calls, behind-the-scenes, and a real seat at the table.

The Content We Love

Real Moments.
Not Polished Posts.

🥪Lunchbox packing Sports practice 🛒Grocery runs 🏆Mom wins 🍎After-school snacks 🎂Birthday parties 💪Post-game recovery 🥧Picky eater moments 🌀Everyday parenting chaos

“We’re not looking for polished influencers. We’re looking for real families and authentic moments.”

Launching
This
Month

The Big Moment

Help Us
Launch Big.

Frosh is rolling out into 1,600+ Target stores this month, and we’re building a community of moms to help spread the word from day one.

EXCLUSIVE
Launch partner
FAMILY
First nutrition
100s
Creator networks
Frosh Mighty Apple 6-pack Frosh Power Punch 6-pack Frosh Tropic Blast 6-pack

Who We’re Looking For

Sound Like
You?

No follower minimums. No agency reps. Just real families with real audiences who care about what they put in their kids’ lunchboxes.

Frosh Mighty Apple
Real juice.
Real families.
Real wins.
  • You’re a mom or family creator
  • You love sharing real parenting moments
  • Your audience trusts your recommendations
  • You care about better-for-you family products
  • You enjoy creating casual social content
  • You’re excited about helping launch new brands
A Note From Us

Small creators welcome. Authenticity matters more than follower count — every time.

Apply Now

Tell Us
About You.

Limited spots available during launch rollout. Applications reviewed weekly.

Limited
Spots
By applying you agree to receive Frosh program emails.

FAQ

Quick Answers.

Do I need a large following?
Nope. We care about authenticity, not follower counts. Small creators are absolutely welcome — and often outperform larger accounts because their audiences actually trust them.
Is this paid?
All ambassadors receive free product, surprise drops, and exclusive perks. Top-performing ambassadors are also tapped for paid brand campaigns throughout the year.
When does product ship?
Welcome boxes ship within 7–10 days of acceptance, with ongoing shipments roughly every 4–6 weeks depending on what’s launching.
What platforms do you post on?
Instagram and TikTok are our home base, but we love content on Reels, Stories, YouTube Shorts, and even Pinterest. Post wherever your audience hangs out.
Can dads apply too?
Absolutely. The program is family-first — dads, grandparents, caregivers, and anyone packing lunchboxes are welcome to apply.
Do I need professional content?
Definitely not. iPhone footage and real-life moments outperform polished studio content every single time. If anything, please don’t over-produce it.
When will I hear back?
We review applications weekly and respond within 14 days. If you’re a fit, we’ll send next steps and your welcome kit details.

One More Thing

Let’s Launch
This Together.

The juice is moving fast. The Target shelves are being stocked. We’re saving a spot for you.

APPLY NOW →